100% INCREASE in Organic traffic

776% INCREASE in Social traffic

4000% INCREASE in Blog views

80% INCREASE in LinkedIn followers

Channel/Strategy/Deliverables


Search/SEO
SEO alignment
Content optimisation

Content
Audit
Stategy
Optimisation
Distribution

Social
Reach building
Engagement
Micro content

Paid media
YouTube ads
LinkedIn ads
Twitter ads
Facebook ads

The Challenge

Rule Recruitment approached us wanting to grow their brand and solidify themselves as one of the premier rec-to-rec agencies in London:

  • Create and implement an omni-channel strategy using both organic & paid mediums
  • Create an engaged social community
  • Increase website visits via organic search

The Solution

  • Content strategy and roadmap creation:
    • Implemented a bespoke strategy to increase exposure of the brand
    • Created a regular stream of high-quality, shareable content that ranked highly in search results
    • Outreached to influencers in order to boost the performance of content
  • Created social media strategy and took control of social channels
    • Built a highly engaged Twitter & Instagram community
    • Seeded both owned and curated content, whilst growing an audience of engaged followers
    • Support outreach / PR / ecommerce
  • Influencer outreach
  • Reported back on critical learnings & key data in order to shape above the line activities and steer the design of creative assets


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